: Patrick R. McElhiney; Marketing, News & Media (MKT)

Celebrity AI-Based Reputation Management System

This invention concept pertains to a system that encompasses all matters of reputation management into an instance, or multiple instances in clustered form, that allow the reputation of a celebrity to be controlled and protected, by timely release of information pertaining to the celebrity, as such that the Media and the public would have access to the information that would squelch rumors and destroy fake news, and even make automatic corrections when the celebrity makes false statements or otherwise purveys them self with any public statements. The system would also can destroy news that originates from unauthorized surveillance or paparazzi, or information that is in any way leaked by anyone close to the subject.

The system would work by monitoring the Internet and all other forms of communication for specific terms that relate to the celebrity, and then issue actions through Artificial Intelligence, which bases corrections based on what is lawful, and what is normal for the celebrity to conduct as their public appearance. There could be a complex system of political protectionism within the AI system, that allows the celebrity to spin news cycles by responding to current events with intelligent responses, and by involving themselves through suggestions from the AI system in any type of political activity that is deemed safe and productive towards the celebrity’s public image.

The system could automate the submission of retractions and DMCA take-down requests for persons violating brands associated with the celebrity, or otherwise violating their copyrighted protected speech and freedom of Press. The system could automatically dispatch lawyers, based on text message instructions from the AI system. The system could be controlled by a main control panel, where contacts and information are stored and correlated with what is occurring in the real world. Reputation management could include responding to text messages, phone calls, online chat rooms, and social media, among other communication tools.

The system could essentially make recommendations for the celebrity of what they should do to respond to situations to gain the maximum amount of attention, or how to protect themselves from the Media’s prying eyes. The system could be configured to protect family members, and friends that are close to the celebrity. The system could be controlled by a company that sponsors the celebrity, or otherwise by the celebrity’s staff themselves. It would also be possible for the celebrity to purchase the service through a public company, and have that company manage their reputation through the AI system.

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